Resumé

 

SALVATORE A. SCAMARDO

500 West 43rd Street, 19E, New York, NY 10036 | C: 917.941.0457 | salscamardo@gmail.com | @scamardo

Executive Profile

Entertainment industry marketing executive and Emmy® Award winner documentary film producer with an exemplary track record of successfully collaborating with producers, artists, major and independent film studios, music labels, sports leagues and television networks.

Skill Highlights

Sales & Marketing Content Curation

Film, Television and Video Production Digital Distribution

Partnerships/Sponsorships Talent/Artist Relations

Business Plans/Strategy Rights/Clearances/Licensing

Career Highlights

Executive Producer/Producer – Shot!: The Psycho-Spiritual Mantra of Rock (Magnolia

Pictures, 2017) – Produced feature documentary on legendary rock photographer, Mick Rock, with original content, rare photos, film and audio of David Bowie, Lou Reed, Debbie Harry, The Ramones, etc. (VICE/Straight Up Films/RockEye Production).

VP, Special Interest Programming – PolyGram/USA (1993-2002) — Presided over the simultaneous home video distribution and marketing for NFL Films, NBA Entertainment, NHL Productions and MLB Video brands, generating millions in revenue and profits.

Head of Video – Palm Pictures VOD (2004-2006) — Created and programmed first-ever, video-on-demand, independent film festival in partnership with Comcast — quickly became one of the Top 10, most-watched, national VOD channels.

Head of Video – City Lights Pictures (2010) — Produced Emmy® Award winning public television special, Mitzi Gaynor: Razzle Dazzle!

Professional Experience

Account Executive 03/2014 to 03/2017

HARRY FOX AGENCY/SESAC New York, NY

Courted and secured clients, responsible for building and managing sales pipeline in streaming, MCN, television, mobile, retail and game verticals.

Closed $2M+ in licensing and administration services with clients. Telepictures (ellentube), SM Entertainment, PLR Network, Genius, Nugs.net, 8tracks, primephonic USA, etc.

Provided licensing and content consultation services to start-ups.

Founder/CEO 09/2009 to Current

PULSAR PICTURES LLC/ROCKEYE PRODUCTIONS New York, NY

Orchestrated story rights, financing, production, and distribution agreements and supervised production, legal and marketing for feature documentary film, Shot! The Psycho Spiritual Mantra of Rock.

Provide marketing and distribution consultation services to filmmakers & media clients.

Serve as consultant (2009-present) to The New York Film Critics Screening Series, an in-theater, independent film series hosted by Rolling Stone and ABC-TV critic, Peter Travers.

President 02/2006 to 08/2009

CITY LIGHTS PICTURES New York, NY

Presided over all activities for $15M indie film company which produced, acquired and marketed a slate of feature film, documentary and cultural programs for theatrical, television and digital platforms.

Secured multi-million dollar Warner/Elektra/Atlantic (WEA) physical and digital distribution agreement for company.

Conceived and closed DVD and digital acquisition of Academy Award® winning motion picture Kiss of the Spider Woman in first-ever, exclusive distribution and marketing partnership with Amazon.

Produced and marketed public television documentary/home video, Mitzi Gaynor: Razzle Dazzle! – Winner of Emmy® Award, Best Entertainment Special (2010).

Head of Video and VOD 02/2004 to 01/2006

PALM PICTURES New York, NY

Piloted home video marketing and distribution activities for independent feature film and music documentary company founded by indie film pioneer and Rock and Roll Hall of Fame inductee Chris Blackwell (worked in partnership with Vivendi Universal Music Video Distribution).

Vice-President, Business Development and Special Interest Programming 02/1992 to 01/2004

POLYGRAM VIDEO/USA HOME ENTERTAINMENT New York, NY

Orchestrated all home video marketing, business development and original production for music, sports, fitness and specialty genres, generating over $100M in sales.

Achieved record home video sales and consecutive contract renewals with major U.S. sports leagues (NFL, NBA, NHL, MLB) – regularly dominated Billboard Top Sports Sales Chart for programs featuring Michael Jordan, Walter Payton, the World Series, Super Bowl Champions, etc.

Championed distribution strategy, production and marketing efforts for Reebok brand fitness videos, generating over $20M in sales.

Pitched and secured multi-million dollar marketing and distribution partnerships with Sports Illustrated, Kellogg’s, NIKE, Reebok, EA Sports, Sony PlayStation, etc.

Education

Bachelor of Arts: Journalism & Advertising

University of Wisconsin Madison, WI

Affiliations

National Academy of Television Arts and Sciences/NY

National Academy of Recording Arts and Sciences/NY

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